
Conor McGregor and Khabib Nurmagomedov are at it again, this time, the fight moved from the Octagon to the timelines.
On Wednesday, McGregor reacted to Nurmagomedov’s latest digital project, a marketing push promoting NFTs on Telegram. Khabib has been selling digital Papakhas, the iconic hat he made famous during his UFC run, through posts on his verified X. The account has been dropping crypto and investment-focused updates for weeks, with very little fight-related content.
Khabib’s original post announcing the Papakha sale, presumably tied to an unnamed crypto company, was deleted. A new post later appeared, confirming the auction had ended. But McGregor had already seen enough.
“There is just no way good guy Khabib used his late fathers name, as well as Dagestan’s culture, to scam his fans and fire sell a bunch of digital NFT’s online and then delete all of the content after they were sold, leaving his fans robbed of their money?” McGregor wrote. “There is just no way good guy do this.”
Khabib fired back almost instantly, claiming the auction closed minutes before his reply.

“You absolute liar. You will always try to darken my name, after you got destroyed that night, but you will never achieve that! Yes, good guys don’t do that. They don’t create exclusive digital gifts with real-time value, that you can share with your friends and family. Gifts in the shape of Papakha – that symbolises traditions and culture of the Dagestan people. Traditions and culture that slowly walking over this world, whether you like it or not! Gifts that you can find exclusively on Telegram, greatest messaging platform on the world.”
The retired lightweight champion doubled down with a promo-style message defending the digital items and Dagestan’s heritage, while taking a swipe at McGregor in the process.
“Apologise this instant for using your late father’s name to sell these ‘gifts’ that cost your fans so much of their money. Also to sell something means it is not a gift you low-IQ troglodyte!
“That is the direct opposite of what ‘gift’ means. Duh duh duh dumbass hahaha…”
The rivalry between McGregor and Nurmagomedov continues to thrive long after their historic UFC 229 showdown and if this exchange proves anything, it’s that neither man plans to let the other breathe online.